Led a collaborative project for Scener, an app concept connecting local music enthusiasts to nearby venues and artists, through brainstorming, organizing, and presenting a cohesive marketing strategy, guiding the team from ideation through to a polished final presentation.
Business Model Development for Scener
Coordinated collaborative brainstorming sessions on Miro to align on project goals, gather diverse ideas, and maintain clear communication across roles, ensuring a unified approach.
Cross-Functional Collaboration & Stakeholder Communication
Outlined and refined content strategies, integrating team feedback to ensure campaign ideas and social content concepts aligned with project objectives.
Campaign Planning & Social Media Content Creation
Centralized ideas for marketing channels, simplifying access to key points and deadlines for each team member as they contributed to various project elements.
Multi-Channel Marketing Coordination
Created visually engaging materials that effectively summarized team insights and brand-aligned presentation materials.
Brand Presentation & Visual Content Development
Compiled and structured all findings into a polished final presentation, showcasing the team’s comprehensive strategy and insights for maximum impact on Scener’s potential market.